Its human psychology, our eye catches all unique and powerful words and reacts accordingly.
While being in blogging its important to write irresistible headlines by using catchy words. In fact in most of the areas which we are going to discuss in detail here.
You might have already observed many pro bloggers articles gets a lot of views and shares.
WHY does that happen?
Because they know the art of attracting readers. How do they do it?
And how, can you do the same?
- Great Content
- Because of the Authority / Brand
- Compelling Graphics images/videos
Nah… that’s not enough.
Well, along with the above aspects, they focus on writing magnetic headlines and eye-popping Images which drives them traffic from social media and search engines too.
Yeah, catchy titles always tend to get more clicks from search engines.
And you can accomplish to create click-worthy headlines only by using some catchy words blends with uniqueness.
So, where to get such powerful words?
No worries, you don’t have to go anywhere for that, I have got you covered in this article with a huge catchy words list and how and where to use those.
This Blog Post Contains
What are Catchy Words?
Now, this is something that needs to be drilled down and understood better.
- What is basically a catchy word means?
- How can we describe a catchy word at all?
- How Catchy words make an impact on your Content Marketing?
Well, the answer is pretty much simple, you need to think from the reader’s perspective.
Assume, what is that something when you see in a headline or a title and click on it?
We often do so. isn’t it?
Where ever I search something on the web or probably stumble upon any of the articles on social media. I click on those, which really draws my attention, few words really have that power.
Let me give you a few examples of power words in other words catchy.
Let me show category of catchy words which carries Psychological triggers to it.
1. Add Emotions in your words
2. Encouragement kind of words
3. Show Anger words
4. Greed words
5. Create a sense of Emergency
6. Scary Words works great too
7. Safe words – Everyone wants to do things right.
Using such words can play with the reader’s mind and invites them to go through what you have inside your blog posts.
And that is how you win and rest job can be done by your marvelous and engaging content or valuable services you provide.
Why use Eye Catchy words
Yes its really important to use such catchy and power words in your content. As said it will help you getting more Click-through rate (CTR).
Results have shown, why using power words within the content and headlines are being so fruitful in many terms.
Many businesses get higher clicks conversions by creating urgency.
Take help of blog headline generator tools to create an attractive headline for you
What Neil Patel Says About Writing Compelling Titles
Check out what study says, “8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest.”
Where to use Catchy Words
There is no definitive place of using catchy words at all in any headlines.
You can use it, in the starting of the headline, middle and even at the end. It all relies upon where it fits the best.
You can use it in,
- Blog Headlines,
- Subheadings
- Call to Actions (CTA’s).
- Domain Name
- Emails Subject or Intro too
- Testimonial Sections
- Catchy words for advertisement
- Landing Pages and what not
You might have also observed some catchy blog names as well. Let’s look into some of the examples from the above points. How you can make use of power words in such areas.
1. How to use catchy words in Blog Headlines
Be creative thinking for it, understand human psychology. Think in general, what kind of words makes people more curious and where to place it to be more clickable.
When it comes to placing a catchy word in the Blog headline, SEO WordPress plugins like RankMath can also help you here.
I have been using RankMath on this website, check out the result.
Let see the study graph, what kind of headlines people prefer to write to make their content more visible.
You see that 36% of people like to include numbers in their title too along with the catchy words. That is a huge number. It doesn’t mean you should do it for all your blog posts.
Understand the intent behind the action to be taken by the reader. What you want to achieve, you what you are offering, etc.
Apart from having a catchy word list, some tools could be a great help in analyzing the best title for you.
The Entrepreneur website uses power words for almost all of its articles. Simple yet effective and click worth.
2. Leverage Catchy words in Subheadings too
Just like headlines, subheads to have an immense role in making great content.
Most of the time readers probably not read the whole blog post, instead, they skim through it.
In that scenario, it wise to use some power words in the subheadings as well to make the readers curious about what’s in there. Makes sense right?
Did you say YES? 🙂
Well, read on!
A blogger needs to put enough substance for the readers to make curious what’s in the section there.
Captivate the reader’s eyes by using great powerful and eye catchy words in the subheadings and let your quality content do the rest of the job.
3. Power-up your Call to actions With Catchy Words
Well optimized CTA’s are always fruitful in many ways. It doesn’t matter what action you want your readers to take.
Most of the webmasters using a call to actions through their blogs and websites.
So where do they use?
- Landing Pages
- End of the blog posts / In-between Content
Here is an awesome example of an Email Sign-Up CTA
You might have observed there are several catchy words in this section like ADVICE, BUILD, GROW, PROFIT, etc.
Adam Connell is a fantastic blogger and owns BloggingWizard. He creates valuable content and at the end of his every blog post, he had placed a signup form.
This is one of the clever techniques to build an email list quickly, in return providing value to his readers.
As you know there are several benefits of email marketing. I am not getting there further.
Here is another call to action example in the popup by OptinMonster.
Hoo.!
They have mixed up a lot of emotions in their Call to action.
Proven, Convert, Never, Unlock, Revenue, More
Powerful words right?
Proven – People adore proven strategies
Covert – Here they are talking about converting a random vistor into subscriber. Who doesn’t want to do that.
Never – Such negative word, builds up the curiosity. Seldom, negative emotions can do wonders.
Unlock – Every one want to what’s behind the locked door. They are referring to strategies here.
Revenue – We say it or not, but money makes a lot of difference, isn’t it?
Optinmonster is one of the best email marketing solution, has proven this with its own pop-up. They have included so many catchy words into it, yet looking so natural.
4. Examples using Power words in Domain Name
Blogging is a very lucrative business. Trust me its not more a hobby writing at all.
Though, there are some principles to follow. Be authentic build your brand and it goes perfect for you.
Famous blogger and an awesome writer Jon Morrow proves this well. He is making thousands of dollars a month.
His domain name is smartblogger.com. Check out his homepage with full of power words.
Smart is a powerful word. And moreover, his home page is so exciting and many catchy words like GROW, INCOME, LEARN, etc.
Along with that, his picture speaks a lot (Jon Morrow $100,000/month). That’s the hefty amount one could make a month, this would make anyone follow his blog and his strategies.
5. Use catchy words in the Email Headlines
Are you getting enough clicks on your emails?
If not, start using catchy words to increase the open rate.
Check this Infographic by OptinMonster says 69% of email recipients report email as spam based solely on the subject line.
So if you are about to start email marketing or probably haven’t got any success as of now. This is what you need to do. Use catchy words to draft emails and in email headlines. I understand you might send emails in bulk, so use a good mass email service to save your valuable time.
Fact: Only 47% of email recipients decide to open your email based on the subject line. STOP being boring, and letting all the efforts go into vain.
Make it interesting and short. How short?
Well, there is no ideal length for a subject line. But here is the stats that show the open rate according to the length of the subject line.
As the stats show below 10 words are having better results. Well, I try not to exceed 6-7 words in my email.
If you are still not able to figure it out, here are some email subject line ideas.
6. Use those in Testimonial Sections too (Check examples)
No wonder, we all know Client testimonial has a lot of impact on the conversions rate.
This is why businesses make sure to get a testimonial and put them in their landing pages, homepages, About section and even in the check out pages to assure the client they are buying the right products.
Of course from the authentic clients, who have seen the difference because of your products or services.
Here is an example testimonial from Unbounce,
Have you read that testimonial, with some power words and sounds so authentic?
Such testimonials can do wonders if placed well on the sales page.
7. Use Catchy words for advertisement (Facebook / Adwords)
Online Advertisement has become a huge industry. Google Ad-words and Facebook Ads are the most popular ones. Although Quora and Twitter too are not left too behind.
Here are a few examples of FB ads,
Neil Patel’s Facebook ad example, his ads get a lot of engagement because of his expertise in the industry.
Though, still, he never fails to include tose power words in his advert at all. check the below one.
When there are so many competitions and everyone is going to paid advertisements.
All requires conversions, it doesn’t matter what the intent behind those.
Signups, paid Subscriptions, selling products, selling services whatever it could be.
You need to stand out and attract more audience to click on those.
8. Examples of Power Words on Landing Pages
Businesses struggle a lot if their landing pages are not correct. There are several factors involved in creating a conversion-focused landing page.
Whether it could be website design, content into it, call to actions, buttons, menus, whatnot.
The right thing at the right place gonna matter a lot. Now there is no thumb rule for anything.
Hence business websites kept of experimenting and stick to a design that performs way better than the rest. But the experiment doesn’t stop, and it shouldn’t.
Here is an example, of Aweber Homepage, see the power words they have included for better conversions.
We all know, what Aweber is good at. It is one of the best marketing tools in the business.
These are just a few examples. there are many high authoritative bloggers who create websites and make their landing pages perform to its best by leveraging catchy words by sprinkling them all over naturally.
Readymade Catchy Title Templates For your Blog Posts
Around the web, we can find plenty of headline templates.
But, in order to make it unique, you need to be creative and include those trigger words where it helps.
Here is a huge list of catchy title templates by Angela Giles. You can use these templates to match the needs.
Was those templates were interesting. I am sure you have made a lot of titles in your mind. If not, explore these catch and power words to make it even better.
Gigantic list of Catchy words
There are several catchy words that can make the headlines even click-worthy. Okay, instead keep you waiting more let me show those catchy words in English.
We know have so many words to make your click-worthy headlines. Don’t let your creativity rusted anymore and play with these powerful words to create awesome content.
Start using these eye-catchy words and use them on your blogs, advertisements. In fact, on any form of content which can get your more and more leads and conversions.
David Ogilvy’s 20 Most Influential Words
If you are in the marketing industry, there is no doubt you already know about David Ogilvy. He was a businessman and well known as the Father of Advertising.
These are just a few of his achievements. But, you might have understood, why I am putting his story over here. He was a successful marketer and here are his 20 most influential words of all time.
These are the perfect and proven catchy words for marketing of your business.
Introducing | Magic | Improvement |
Suddenly | Now | Miracle |
Amazing | Quick | Bargain |
Wanted | Remarkable | Revolutionary |
Easy | Compare | Startling |
Offer | Hurry | Announcing |
Challenge | Sensational |
In 1962 famous Time Magazine called David Ogilvy “the most sought-after wizard in today’s advertising industry”. I am sure you want to read more about him.
Certainly, these are the words that do magic even now for the content marketers and bloggers.
Phrases for Scarcity Marketing
You might have seen this kind of marketing in many of the Shopping sites. Most of the E-commerce sites are making a lot of time through scarcity marketing.
Such words play and impact humans psychologically.
Limited offer | Supplies running out |
Sale ends soon | Today only |
Only available here | Get them while they last |
Hurry before the offer ends | Only 3 left |
Obviously no one wants to be left out. Isn’t it.
Grabbing exclusive offers is a win-win situation for both customers and marketers.
Bonus: 10 Top Persuasive words to use to Delight your Customers
Yes, there are several words can make your user or customer smile 🙂
These words can be used not just for blog posts, but even in your email marketing campaign to perform the best.
1. Free
Well, you might FREE is being used over and over again everywhere.
Ask one question to your self, don’t you like free things. You nodded your head, right with a smile.
Exactly, just like you everywhere likes FREE things, it doesn’t’ matter how small it is. It gives you a mental pleasure to receive any such free things.
2. Limited
It brings up a huge temptation when you hear a word Limited. Isn’t it.
Obviously, who wants to lose something which they desire to have and available with a huge discount for a limited time only.
It creates an urge to get it before time runs away. Marketers and product owners take advantage of it whenever they throw a huge discount on their products.
3. Compare
On an honest note, before buying anything, I don’t want to miss out the comparisons with similar products.
Do you.?
The world is so huge, you don’t remember every deal. It would be a bad idea to buy a product by looking into comparisons. Just like me, others to do so.
So, if you are creating content, compare similar products that offer the same features.
Use compare in your headline which also tends to bring up a great CTR. Hence sales. Hard work always pays off, some or other how.
4. Exclusive
It means a lot to be counted in a special group.
Isn’t it.?
When you use a word exclusive or exclusively for you. It plays with the reader’s mind. Make them feel SPECIAL.
For instance – This 50 % OFF is exclusively for you.
This is why using it in the headlines could do the magic.
5. Best
No wonder everyone looks for the best within their budget.
It’s quite common whenever we want to make a purchase, we research on google best bla bla bla. Isn’t it?
The best mobile phone under $500 or probably the best email marketing services and the list could go on.
So it’s advisable when you create a list post comparing multiple products. Use the best to get the most out of it. And make sure to provide the best products which could fulfill the searcher intent.
6. Easy
Do you feel life isn’t easier?
Achieving goals are not easier in this freaking competitive world. Let’s be practical. Yes, it isn’t.
Nothing comes in a platter, it doesn’t matter what it is. Some are difficult, some less difficult. This is why when people listen to the word easily.
Of course, some could be easier for you not for others. It’s all about the expertise of a particular field. This is why when you solve user issues and use the word easy, it can make them excited and you will gain more CTR.
7. Get
The word get triggers psychologically to perform any action. It can drive the user to do something which you want to.
It’s been used in several areas. Call to actions, email headlines, etc.
For instance – Get the offer now, Get Risk free benefits. Get a flat stomach in 30 days, etc.
You might have already observed, GET word is used in the affiliate cloaking link as well.
8. Guaranteed
It feels great when someone assures you.
Assume, if you are sure about what you are offering, how about committing it? And making an assurance to your customers.
But, yeah guarantee or assure only then when you are sure about it.
For instance, if you offer a guaranteed result, or grantee a return without asking for your product. Trust me people would happily buy it.
9. You
It creates a strong bond. We all want to communicate, we all want someone to guide you.
This is why it has been proven that conversations sales copies drive more results.
And this is where YOU word plays a vital role. It engages the reader as if someone is walking through them or probably whispering in their years,
Yes, it happens, I have experienced it too when I read authority bloggers’ copies.
10. Because
Another very persuasive word is because. People want to know the reasons behind anything.
Assume for an instance if we say “I need a job quickly”, on the other hand, if we say “I need a job quickly because I need to take care of my family“.
Another instance, “read this blog post” instead “read this blog post, because it will help you make $1000“
Does that make a difference?
You, see that, just by adding because it is making more impact. Isn’t it?
This is why it depends on the copy we write, using because the appropriate instance could be beneficial in several ways.
Final Words on using Catchy words
Well, don’t misunderstand, blogs are not just about creating those clickbaity headlines one needs to create awesome content too.
Using catchy words is just to make the reader click on your blog post. Rest all is about content.
It’s pointless if you create great headlines and a reader would bounce up from your website. As you all the most important google ranking factors. Rank is being really important.
Are you ready to create click-worthy headlines with these catchy words list?
As a Blogger I really find this useful. Those who ignore to learn this and believe that eye caching content heading is not useful, should check this out and rethink again!
I think power words makes an impact on users mind.
Thanks for sharing this valuable article.
Hello Navin Sir,
I think without magnetic words we can’t generate sales. Through this article, I will able to write attractive words in my blog. Also, I got so much value in this article.
After reading this blog post, now I confirmed I can build my landing page with magnetic words.
Thank you so much Navin sir for writing a value-packed blog post.
Thanks Again!
Very Informative Article brother, bookmarked it for future use and reference.
Hello!
Navin, As a blogger this is an eye-opening post for me. This is one of the best technique to drive traffic to the blog and also increase the option and conversion rate through email marketing.
Thanks for sharing such a informative and very helpful post I would say.
Kudos! Navin
This is a very informative article! I agree completely with your statements about the importance of establishing and maintaining interpersonal relationships with your customers; in an age of digitization, it seems that these relationships aren’t emphasized nearly as much as they used to be! Excellent discussion.
Very insightful article on email marketing!
Very well-written and informative article. As a student studying philosophy and linguistics, I’m very interested in the relationship between the mind and language, and you’ve given some great insight on the subject from a completely different perspective from my own.
I have always struggled with things like these! Great reference and a true lifesaver
This is a very useful article. I am going to pass along this information to some coworkers of mine.
This article is really helpful not only for writing blogs but also when giving slideshow presentations. Thank you so much!
I used to have a professor that says fear sells and this post made me think of him. Word choice is definitely something that is so important in order to get your consumer to do whatever you want them to do. It is super nice to have all these words in a list so you can sit and think of how they influence you and how you can use them to influence others.
Thank you so much for these tips, this was so helpful!!
Hello there,
This is honestly the best article I’ve written on the internet. You have tons of amazing infographics, I believe you’re following Neil Patel’s guide effectively. 🙂
Amazing article Navin,
one of the best I’ve read on the topic. And I’ve read a tonne o them because as bloggers, words are our main weapons of getting our message across and if we can learn to use them effectively, then that is just 10x-ing results then and there.
Copywriting is something I take very seriously, and this guide helps a tonne.
I’ve bookmarked it buddy:)
Cheers!
Thank you so much Nikola for going through. Glad you liked it too.
Certainly, words have that power. to physiological enter into others mind and influence, if used well.
Catchy words are highly effective, they really work well for bloggers especially to improve CTR on search engines, to make the readers stay for a long time and of course, triggers readers’ minds to take instant action on CTA’s.
In the above mentioned Psychological triggers, I mostly prefer working on Urgency, encouragement, emotions, and numbers category while I blog. While we can use tools like Coschedule headline analyzer or Portent to develop catchy headlines, we could probably pull the data that worked well for us earlier – experimenting is the key.
Feeling productive after reading this post completely, Thanks, Navin. Happy New Year…
Exactly Mudassir. Keep on experimenting with new ideas will make the content overall even better including the magnetic lines. Thanks for going through. Happy New to you too:)
Hi Navin
This is a master piece. Creating good content is one thing and getting readers to take action is another. Often we have this misconception where we believe creating good content is enough, and we forget how important is to optimize titles, description, headings, subheadings and CTA’s. And an important part in the optimization process is using these catchy words.
Thank You for sharing this with us
Jasmeet
Hi Jasmeet. Glad to see you at QC. Well said good content can be called good content only then when it is wrapped into a complete package including personalized tone, Great headlines, well formatting and driving to take action. Else it won’t be communicated well to the other side. Thanks!
very helpful article.
using right words will help to improve leads and sales. you have gathered all these amazing words at one place. very helpful resource.
you have previewed, how to pro bloggers are using these great words.
thank you for this awesome post.
Thank you Venkat for going through. Writing should have an impact. magnetic words are the key.